Heurtefeu was born in France in the seventies. In the 70's and 80's the already famous "H" is making the glory of the French soccer: several teams are equipped by Heurtefeu, including Paris Saint-Germain, Olympique Lyonnais and AJ Auxerre. Heurtefeu has always been connected with great teams, players and events throughout its rich history. Heurtefeu has always been a multi sports brand, but has especially strong heritage in the fields of Cycling, Football, Running and Rugby.